Smart. Strategic. Success.

Welcome to Boot Advocacy, a boutique government relations and advocacy firm.

About Boot Advocacy

Boot Advocacy is a boutique government relations and advocacy firm run by Sarah Boot, one of Sacramento's preeminent tech lobbyists, advising California businesses and organizations on complex, high-profile issues across technology, privacy, media and entertainment, legal liability, competition, taxation, and more.

Meet Sarah Boot

Sarah Boot is the founder and principal of Boot Advocacy, bringing more than two decades of extensive experience in public policy, legislative advocacy, and legal practice to the firm. Her career spans high-level positions in both the private and public sectors, making her a seasoned expert in navigating complex political, legislative, and regulatory landscapes and driving impactful policy changes.

Our Issue Areas

Privacy & Data Security

Artificial Intelligence

Technology & Devices

Media & Entertainment

Tax, Economic Development & Local Government

Legal Liability

Our Services

Lobbying

Regulatory Advocacy

Policy Development

Coalition Building

Issue Advocacy

PAC Management